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Determinants of Investment Intention in Micro Small and Medium Enterprises Among Undergraduate Students in Tertiary Institutions in Bauchi State: The Role of Self – Efficacy

Rakiya Abba

Abstract

This study is aimed to examine the moderating role of self-efficacy on the effect of attitude, perceived risk on investment intention of undergraduate students in tertiary institutions in Bauchi State. The study adopted survey, cross-sectional research design. A total of 185 respondents were obtained through a questionnaire which were distributed online via Google Drive to Bauchi State Polytechnic students, majoring in Business Management, Managerial Accounting Study Program class of 2023-2024. The data collected was analyzed using Partial Least Squares Structural Equation Modelling (PLS-SEM) version 3. The results show that attitude has significant effect on investment intension, Perceived risks have significant effect on investment intention. Also, the results show that self-efficacy does not moderates the relationship between attitude and investment intention. While, the relationship between perceived risk and investment intention is moderated by self-efficiency. The results of this study provide valuable managerial implications regarding psychological factors that impact the intention to invest in Micro Small and Medium Enterprise (MSMEs).

Keywords

Undergraduates Investment intention Attitude Self – Efficacy MSME.

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